Now we’re really getting started – so climb aboard!

Against the backdrop of the climate crisis, legal restrictions, and the electrification of mobility, individual urban mobility is undergoing a major upheaval. However, one thing is clear: urban vehicles of the future must be sustainable and offer a low entry threshold. roo sets new benchmarks here: roo is the smallest vehicle that can be driven on the road which also has a safety belt; it’s solar-powered and completely emission-free; it reaches speeds of 45 km/h and has a range of approx. 60 km; it offers protection from the wind and weather; it’s extremely small and space-saving, yet still offers room for luggage; it’s manufactured in a sustainable way, looks cool, and is a whole lot of fun. And now this multi-talented performer is wanting to conquer the big wide world, so with this in mind we’re looking for passionate like-minded partners and investors.

If, according to studies, we must assume that 70% of the world’s population will be living in urban centres in 20501 and at least 40% of people will be using private vehicles2, the mobile solution of the future will have to be heading in precisely the same direction as we’re going with roo.

Too much traffic is causing a stink

Private vehicles in towns and cities produce a disproportionate amount of CO2. The roads in urban centres are jam-packed. Traffic congestion makes people late while increasing petrol consumption and emissions. We’re all familiar with this: it raises our stress levels, cuts into our valuable leisure time, and diminishes our quality of life. Cities throughout the world are therefore demanding the use of electric cars, reducing speeds in town centres, removing parking spaces, charging fees for the use of internal combustion engines, or banning them completely. Yet even though all around the globe we can see vast sums being invested in public transportation for cities and conurbations, it’s clear that underground and light railway systems, trams, buses and even maglev trains aren’t able to cope at peak times. Moreover, forecasts suggest that passenger numbers will have doubled by 20503.

Future mobility is getting moving with roo

roo is the smallest electric-powered vehicle for one person that has a safety belt and roof, making it something you’ve never seen before: a new, original type of vehicle. We want roo to sustainably change urban mobility throughout the world. Short to medium distances in urban zones that were previously covered in cars or on public transportation can in future be driven in a CO2-neutral way that’s also enormous fun – without a helmet, protected from the wind and weather, and no need to worry about traffic jams or lack of parking spaces. Just like elevators or cars themselves, the intention is that roo will one day radically alter life in cities. roo is key to a sustainable mobile future. roo guarantees unrestricted driving fun.

roo wants to conquer the world

roo not only possesses a great deal of talent, but huge potential too. roo’s new image underlines its international orientation as well as our ambitions. We’re a spin-off from Zurich University of Applied Sciences, and as a global company we’ve got some major plans too: in addition to Switzerland and the rest of Europe, roo is meeting with great interest in India and the USA. From 2022 onwards, a fleet of around 100 roos will be made available to pilot partners.

Lots of great opportunities for business

The business models for roo are many and varied. We’d be happy to show you the business models where in future we’ll be able to join with partners and investors to exploit its great potential and add value in the best possible way.

Shared mobility

Shared mobility is a vital cornerstone if one is to achieve climate goals and satisfy the increasing demand for mobility in urban areas. It complements public transportation, covers the ‘last mile’, and thus constitutes a segment with huge potential. This is where roo offers an ideal alternative to e-scooters, e-bikes or cars for existing sharing platforms and providers.

An addition to public transportation

roo is ideally placed to complement public transportation. If offered by the relevant providers in cities and conurbations, roo can carry people for the first or last mile that isn’t covered. For example, roo is parked at bus or tram termini and is then available for registered users.

Mobility in residential developments

roo offers itself as a service for tenants of residential developments or entire districts. Managers of large housing estates can make roo available to residents.

Mobility in companies

Large and medium-sized companies can offer roo to their employees as part of their fleet of vehicles, thus enabling them to reach customers or partners quickly and economically, or equally cover distances on larger company sites in comfort.

roo for private individuals

Selling roo to private individuals as a replacement for main or second vehicles is only envisaged as a second stage following its successful roll-out in the B2B area.

Let’s join together to design future mobility

Of course it won’t have taken you long to understand that even though roo is a small vehicle, it has some big goals: mobility should be improved, become more sustainable, and more enjoyable too! This is why we’re looking for partners and investors, but above all passionate like-minded people who want to join with us to start a revolution in global mobility. Next year we’ll be launching a commercial pilot project using the first (approximately 100) sustainably manufactured roos. And by 2030, the intention is to have 150,000 roos providing drivers with lots of fun on the roads. In addition to Switzerland and the rest of Europe, this mainly applies to cities in India and the USA.
Would you like to become a pilot partner for roo as well? Or are you interested in having a stake in this ecologically and economically sound investment? If so, please contact us and become part of the movement.

Join the movement

1, 30th November 2021
2 ITF: The innovative mobility landscape
3 Arthur D., Little ID 1084696